Designed the full MVP for Achiever — a goal-setting mobile app combining community resources, pre-built templates, and behavioural psychology — ready for handoff and investor validation.
Our goal was to create an MVP for the Achiever app, a mobile application that guides users in setting better personal goals.
The app would utilize community-generated resources, pre-built templates, and motivational strategies to help users achieve their goals and connect with like-minded individuals for accountability.
To ensure the success of the project, we conducted extensive research on goal-setting techniques, behavioral economics, psychology, and neuroscience.
This research helped us understand the scope of the project and identify the most effective strategies for motivating users to achieve their goals.
We also created user personas and user journey maps to gain insights into user needs and opportunities.
The MVP we created for the Achiever app served as a proof of concept, demonstrating its potential value to the target audience.
The visual language, complete UI, and UX design, along with the design system, provided all the necessary assets for the app's implementation. These design elements were handed over to the in-house development team for seamless integration.
The project to create an MVP for the Achiever app addressed the need for a goal-setting application that offered not only valuable resources but also effective motivation and community support. Through thorough research, user-centered design, and testing, we developed a visually appealing and intuitive design that showcased the app's potential. The completion of the MVP marked an important step toward realizing the vision of the Achiever app and providing users with the tools and motivation to set and achieve meaningful goals. The design assets handed over to the development team ensured a seamless implementation process. With the MVP in place, the Achiever app was positioned for further development and refinement, offering users a unique and empowering goal-setting experience.
④ Reviews
"Gytis Mark has highly talented and motivated product designers. We worked together for a year with them collaborating on multiple projects during this time. Gytis Mark consistently built visually stunning designs while also paying attention to the user experience. Their attention to detail and intuitive designs resonated positively with our clients. They were open to feedback and incorporated them into his designs rapidly, which helped us to refine our product experience."
Kensen John
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Engineering Lead
Tailwind App
"Gytis consistently demonstrated strong design skills, professionalism, and a great ability to collaborate smoothly with both the team and customer. His work left a very positive impression on our customers, and communication throughout the projects was always easy and constructive. I’d recommend him as a reliable and experienced designer."
Renata Šulekauskė
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General Manager
Miles Lithuania
"It was an absolute pleasure working with the Gytis Mark on our web and mobile application analysis and design. The team displayed great talents in the user experience field while they worked with us. It's not just their technical skills that impress me, however. It is also their amazingly positive attitude that made it a joy to work together. I recommend working with the Gytis Mark without any doubt."
Diego Dal Cero
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CEO
Evenfi
"We've worked with Gytis Mark across a number of projects and what stands out every time is the genuine care they bring to the work. They put real time and research into each brief, considering every angle before settling on a direction, and he never approaches a project on autopilot. They listen properly, get under the skin of what the client actually needs, and delivers great design that does the strategic job it's meant to. I'd recommend Gytis Mark without hesitation to anyone looking for a designers who treat their work like it's their own."
Roxy Crouch
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Co-founder
Growthmode
"I came to Gytis looking for web designer. What I quickly realized is that Gytis's approach to design is to thoroughly immerse himself in the study of a client's company and then construct an information architecture which accurately and directly accomplishes the most important goals for the business. I have worked with all kinds of designers and creatives in the past, and Gytis stands head and shoulders above them all.”
Clay Spence
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CEO
Nimbus Health
"Working with Gytis on defense-sector projects at BPTI was a strong experience. He brought a level of design thinking and professionalism that isn't easy to find in a domain as specific and demanding as ours. He picked up the context quickly, asked the right questions, and delivered work that was both thoughtful and practical. I'd recommend him without hesitation."
Simonas Dapkus
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Defense programme manager
BPTI
“Gytis Mark worked with my startup, Lifeplanner, for over a year focusing on product design, UX design and communication. Their team is extremely professional in what they do. They researched our industry, building a true understanding of the business, its customers, competitors and stakeholders. They are also open-minded and likable - a true team players who know when to lean back and listen and when to challenge. We are very satisfied with our collaboration and with Gytis Mark team's deliveries.”
Kathleen Meling
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CTO
Lifeplanner
"The earliest stage of company building is absolutely foundational to ensure long-term success -- despite technically being an external contractors, Gytis's team was deep in the trenches with us, driving impact, understanding complex issues, and creating elegant UX solutions. We are extremely grateful for their thoughtfulness, positive attitude, and care. We know they can drive organizational impact."
Eric Heimark
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CEO
Fast-Growing Stealth Startup
"Gytis Mark joined the project at a very early stage with no previous knowledge of the industry. They were able to grasp complex ideas quickly and provide valuable product development ideas from the get go. They had a clear and transparent process and kept us well informed. He took full ownership of the project taking in from idea to product from 0 - 1.”
Lorenzo Foglianti
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CTO
Private equity startup
"We cannot recommend Gytis Mark more highly. Their designs for our LPGA Tournament turned out better than we could have asked for and our client said it's the best-looking site on the Professional Tour. Their attention to detail, ability to hit deadlines and wonderful communication made them a pleasure to work with. We would be lucky to work with them again!"
Heather Lynch
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Project Manager
DyrectLync
Projects
Audited and redesigned Steady's income verification flow for gig workers — cutting drop-offs and getting more users through to the benefits they qualified for.
Designed the MVP for Steady's internal management portal — giving case workers and managers a customizable dashboard to review income reports faster and with less friction.
Designed the AI feature suite for Tailwind — used by 1M+ brands — including an AI copywriting tool, subject line generator, and a Labs interface that made new AI capabilities easy to discover and test.
Redesigned Evenfi's investment pages to reduce overwhelm for new investors — simplifying the layout, cutting information overload, and making it easier to evaluate and compare opportunities without leaving the page.
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