“I couldn't work as a product/UX designer because I am not that creative.” Rings a bell, doesn’t it? This article aims to give non-designers a more wholesome view of who we are and what we do.
How can designers drive revenue while still ensuring a healthy user experience? There’s no easy answer, but we have a unique responsibility to advocate for user well-being.
Companies are pretty good at sweeping their problems under the carpet, so to an unsuspecting visitor, everything seems in order.